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* Norooz Products *

The Traditional Haft Sin

نفس باد صبا مشک فشان خواهد شد

A major tradition of Norooz is the setting of the Haft Sin (هفت سین) - the seven 'S's, seven items starting with letter S or sin (س) in Persian alphabet), which are seven specific items on a table symbolically corresponding to the seven creations and the seven holy immortals protecting them. Today they are changed and modified but some have kept their symbolism. Every family attempts to set as beautiful a Haft Sin table as they can, as it is not only of special spiritual meaning to them, but also is noticed by visitors to their house during Norouzi visitations and is a reflection of their good taste.

The following list is an example of some common Haft Seen items, though there isn't consensus as to which seven:

  • Sabzeh - wheat, barley or lentil sprouts growing in a dish (symbolizing rebirth)
  • Samanoo - a sweet pudding made from wheat germ (symbolizing affluence)
  • Senjed - the dried fruit of the oleaster tree (love)
  • Sir - garlic (medicine)
  • Sib - apples, (beauty and health)
  • Somagh - sumac berries (the color of the sunrise)
  • Serkeh - vinegar (age and patience)
  • Sonbol - the fragrant hyacinth flower (the coming of spring)
  • Sekkeh - coins (prosperity and wealth)
90-7665-T.jpg BBQ Skewers Medium - no handle set of 12 -9/16''
$16.68
90-7665E
Sadaf, Total Length 24 Inch
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90-7656-T.jpg BBQ Skewers Medium 9/16'' - wooden handle - Set of 3
$5.99
90-7656E
Total Length 24 Inch, Wood Handle 4, Metal 20
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90-7658-T.jpg BBQ Skewers Narrow 1/4'' - no handle set of 6
$9.99
90-7658E
Total Length 24 Inch
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90-7660-T.jpg BBQ Skewers Wide no handle set of 12 -15/16
$21.48  $16.11 On Sale!
90-7660E
Sadaf, Total Length 24 Inch
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90-7651-T.jpg BBQ Skewers Wide 15/16'' - wooden handle - Set of 3
$6.99  $5.24 On Sale!
90-7651E
Total Length 24 inch, Wood Handle 4 inch, Metal 20 inch
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21-4123-T.jpg Basmati Rice 10 lb.
$14.99
21-4123E
Tilda
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21-4120-T.jpg Basmati Rice 4 lb.
$9.99
21-4120E
Tilda
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21-4110-T.jpg Basmati Rice - Adora 10 lb.
$10.99
21-4110E
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21-4159-T.jpg Basmati Rice Mix - Herbed Rice 12 oz.
$3.93
21-4159E
Sadaf, Kosher
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21-4158-T.jpg Basmati Rice Mix - Herbed Rice 6 oz.
$2.39
21-4158E
Sadaf, Kosher
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21-4163-T.jpg Basmati Rice Mix - Tomato Rice 12 oz.
$3.93  $2.95 On Sale!
21-4163E
Sadaf, Kosher
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90-7710-T.jpg Cook Book - Happy Nowruz
$40.00
90-7710 ( 009)
Btmnglij
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91-2003-T.jpg DVD Babak & Friends - First Norouz
$15.99  $9.99 On Sale!
91-2003E
Animation DVD, the story of Norouz with English and Farsi audio on the same DVD
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11-1200-T.jpg Dill Weed 4 oz.
$2.99  $2.24 On Sale!
11-1200E
Sadaf, Kosher (RCC)
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11-1199-T.jpg Dill Weed Family Pack 7 oz.
$4.99
11-1199E
Sadaf, Kosher (RCC)
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13-0200-T.jpg Esphand 4 oz.
$2.79  $2.09 On Sale!
13-0200E
4 OZ pack
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30-5140-T.jpg Fried Onions Crispy 10 oz.
$4.40
30-5140E
Read-to-serve crispy fried sliced onions. Known as (PIYAZ-DAGH) is used many Mediterranean dishes.
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14-1380-T.jpg Herbs Mix for Sabzi Ghormeh 2 oz.
$2.99
14-1380E
Dehydrated herbs mix in a can, (Sabzi Mix) for Ghormeh Sabzi.
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14-1384-T.jpg Herbs Mix for Sabzi Koo Koo 2 oz.
$2.99
14-1384E
Dehydrated herbs mix in a can, (Sabzi Mix) for Sabzi Koo Koo.
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14-1382-T.jpg Herbs Mix for Sabzi Polo 2 oz.
$2.99
14-1382E
Dehydrated herbs mix in a can, (Sabzi Mix) for Sabzi Polo.
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27-4795-T.jpg Honey Almond Brittle Sohan - Asali 10 oz.
$9.41
27-4648E
An authentic Persian sweet, tasty and rich in flavor
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27-4649-T.jpg Honey Sesame Brittle 11 oz.
$7.15  $5.36 On Sale!
27-4649E
Barmaki
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19-3516-T.jpg Kashk Pasteurized 16 oz.
$6.99
19-3516E
Sadaf
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19-3518-T.jpg Kashk Pasteurized 12 oz.
$5.99
19-3518E
Sadaf
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21-4026-T.jpg Lentil - Green 24 oz.
$1.89
21-4026E
24 OZ packed in zip-lock bags
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90-7633-T.jpg Map of Iran 3D for Persian New Year (Sabzeh-e-Norooz)
$9.90
90-7633
This is a plastic mold in the shape of map of Iran
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15-6727-T.jpg Mediterranean Trail Mix - Salty 10 oz.
$5.72
15-6727E
Sadaf
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15-6728-T.jpg Mediterranean Trail Mix - Sweet 10 oz.
$5.72
15-6728E
Sadaf
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21-4050-T.jpg Mung Beans 24 oz.
$2.79
21-4050E
24 OZ packed in zip-lock bags
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17-2961-T.jpg Noodles for soup 12 oz.
$1.99
17-2961E
Noodles used in Persian cuisine for soups and Aash
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90-7632-T.jpg Novelty Coin for New Year 1 Piece
$1.99
90-7632E
Novelty coin used during celebrations. Each
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27-4780-T.jpg Persian Nougat Candy - Ardi 12 oz.
$6.79
27-4780E
A favorite mediterranean and middle-eastern nougat candy. (Gaaz)
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27-4510-T.jpg Persian Nougat Candy - Imperial 16 oz.
$11.45
27-4510E
A favorite mediterranean and middle-eastern nougat candy. (Gaaz)
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27-4778-T.jpg Persian Nougat Candy - In a Bag 12 oz.
$6.99
27-4778E
A favorite mediterranean and middle-eastern nougat candy. (Gaaz)
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27-4770-T.jpg Persian Nougat Candy - Loghmeh 16 oz.
$10.30
27-4770E
A favorite mediterranean and middle-eastern nougat candy. (Gaaz)
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27-4774-T.jpg Persian Nougat Candy - Original 16 oz.
$11.15
27-4774E
A favorite mediterranean and middle-eastern nougat candy. (Gaaz)
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27-4520-T.jpg Persian Nougat Candy - Red Box 16 oz.
$12.99
27-4520E
A favorite mediterranean and middle-eastern nougat candy. (Gaaz)
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27-4508-T.jpg Persian Nougat Candy - Saltanati 16 oz.
$9.53
27-4508E
A favorite mediterranean and middle-eastern nougat candy. (Gaaz)
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27-4512-T.jpg Persian Nougat Candy - Traditional 16 oz.
$11.09
27-4512E
A favorite mediterranean and middle-eastern nougat candy. (Gaaz)
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14-5602-T.jpg Persian Soup Mix - Vegetables & Noodles 8.2 oz.
$4.49
14-5602E
Sadaf, Kosher
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18-3059-T.jpg Pickled Midget in Jar(Cucumber) 23 oz.
$4.79
18-3059E
Sadaf, Kosher (RCC)
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15-6711-T.jpg Pistachio X-Large R/S 10 oz.
$6.44
15-6711E
Sadaf
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17-2965-T.jpg Roasted Noodles for rice dishes 8 oz.
$1.99
17-2965E
Roasted Noodles used in Persian cuisine for rice dishes
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11-1405-T.jpg Saffron "A" - Iranian 4 g
$34.95  $26.21 On Sale!
11-1405E
Sadaf
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99-1391-T.jpg Saffron Powder Bulk 25 gr.
$150.00
99-1391 GR.
Novin
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11-1391-T.jpg Saffron Powder, Pure 4 g
$28.00
11-1391E
Sadaf, Kosher (RCC)
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11-1400-T.jpg Saffron Whole Flower - Sargol Iranian 1 gr.
$9.99  $7.49 On Sale!
11-1400E
Sadaf, Kosher (RCC)
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11-1390-T.jpg Saffron Whole Flower -Sargol Iranian 4.5 g
$44.90
11-1390E
Sadaf, Kosher (RCC)
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Samanoo 4 oz.
$2.99
98-9201E
Sadaf
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98-9203-T.jpg Samanoo 7.5 oz.
$2.99
98-9203E
Sadaf, Kosher Coming Soon!
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13-0951-T.jpg Senjed 4 oz.
$2.29
13-0951E
Sadaf, Kosher
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13-0950-T.jpg Senjed 7 pcs
$1.49  $1.12 On Sale!
13-0950E
Quantity   
27-4767-T.jpg Sohan - Ghom 16 oz.
$10.75
27-4767E
An authentic Persian sweet, tasty and rich in flavor
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27-4768-T.jpg Sohan - Saltanati 16 oz.
$9.39
27-4768E
An authentic Persian sweet, tasty and rich in flavor
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27-4769-T.jpg Sohan - With Saffron 16 oz.
$9.99
27-4769E
Quantity   
08-1440-T.jpg Sumac Ground 6.5 oz.
$2.19
08-1440E
Sadaf, kosher (RCC)
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11-1440-T.jpg Sumac Pure Ground 4 oz.
$1.79  $1.34 On Sale!
11-1440E
Sadaf, kosher
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34-5642-T.jpg Syrups - Sekanjebin 25.4 fl. oz.
$7.40
34-5642E
Sekanjebin is a sweet and tangy syrup used in Persian cooking
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30-3414-T.jpg Tuna in Vegetable Oil ,Solid 6 oz.
$2.49
30-3414E
Sadaf, Beer-Sheva
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30-3412-T.jpg Tuna Light in Olive Oil ,Solid 6 oz.
$2.49  $1.99 On Sale!
30-3412E
Sadaf, Beer-Sheva
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36-6214-T.jpg Vinegar - White Distilled 32 fl. oz.
$1.87
36-6214E
Sadaf, Kosher
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21-4077-T.jpg Wheat Unpealted 12 oz.
$1.25  $0.94 On Sale!
21-4077E
Sadaf, Kosher (RCC)
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13-0100-T.jpg Zereshk, Dried Barberies 3 oz.
$2.99
13-0100E
Sadaf, Kosher
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13-0110-T.jpg Zereshk, Dried Barberies 6 oz.
$5.99
13-0110E
Sadaf
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Sadaf is a Registered Trade Mark of Soofer Co., Inc.